Inbound links increase link popularity

[rohi]

The inbound links increases link popularity. It helps in attracting targeted traffic to a site. But before buying a link one should analyze various aspects of Online marketing, such as the page rank of the site, its popularity among the targeted customers etc. Inbound links should always be from a genuine site and not from banned sites.

[MeRulez777]

I think buying paid links is a very bad idea because Google can penalize you for that. You should rather post your site to some free directories. There are many and they are free.